GDP
Economic Growth
Rate (yoy)
9.64 (%)
2026 forecast

CPI Change Rate
(yoy)

1.74 (%)
Apr. 2026

Unemployment Rate

3.30 (%)
Apr. 2026

Monthly Regular Earnings
of All Employees (Industry
and Services)


48,768 (NT dollars)
Mar. 2026
  • In April 2026, the Consumer Price Index (CPI) increased by 0.79% compared to the previous month, and rose by 0.47% after seasonal adjustment; compared to the same month last year (2025), it increased by 1.74%, and the average from January to April increased by 1.35% compared to the same period last year. In April, the Producer Price Index (PPI) increased by 3.04% compared to the previous month, increased by 8.54% compared to the same month last year, and the average from January to April increased by 2.61% compared to the same period last year.
  • In April 2026, the number of employed persons was 11.632 million, a decrease of 6,000 people or 0.05% from the previous month; the number of unemployed persons was 397,000, a decrease of 5,000 people or 1.21% from the previous month. In April, the labor force participation rate was 59.52%, a decrease of 0.05 percentage points from the previous month. In April, the unemployment rate was 3.30%, down 0.04 percentage points from the previous month; the seasonally adjusted unemployment rate was 3.34%, down 0.01 percentage points from the previous month.
  • In March 2026, the average regular earnings of full-time Taiwanese national employees in the industrial and service sectors was NT$51,591, a monthly increase of 0.41% and a yearly increase of 2.79%; non-regular earnings, such as bonuses and overtime pay, averaged NT$9,412, bringing the average total earnings to NT$61,003. Due to the Lunar New Year falling in the previous month, when more companies distributed year-end bonuses, total earnings saw a monthly decrease of 42.54% and a yearly increase of 4.48%. The median regular earnings was NT$40,778, a monthly increase of 0.10% and a yearly increase of 2.79%.

Source: National Statistics, Republic of China (Taiwan)

[ Full article ]


Outbound departures of nations in January – April 2026
7,121,102
Year on Year


+19.04%
Outbound departures of nations in April 2026

1,755,897
Month on Month


-0.36%

★Source: Ministry of the Interior, Immigration Office (Republic of China)
Note: The outbound travel data for Republic of China nationals is based on the principle of counting the first destination reached by flight. Additionally, factors such as irregular chartered flight itineraries are included. Therefore, for the actual data on Taiwanese nationals traveling to specific countries, please refer to the official inbound statistics published by each destination country.

[ Full article]


Outbound departures of nations in January – April 2026
445,532
Year on Year


+129.54%
Outbound departures of nations in April 2026

141,355
Month on Month


-2.15%

Source: Taiwan International Ports Corporation, compiled based on passenger entry and exit numbers reported by each port branch company
★Full article
[ 台灣港務股份有限公司 ]

● International Cruise Lines and Ships Operating in Taiwan, 2026

Affiliated Cruise CompaniesCruise Ships Operating in Taiwan TonnagePassenger CapacityHome Port in Taiwan
Costa CruisesCosta Serena114,500 3,780Keelung Port/ Kaohsiung Port
MSC CruisesMSC Bellissima172,0005,686Keelung Port/ Kaohsiung Port
Norwegian Cruise LineNorwegian Sun78,3091,878Keelung Port
Star CruisesStar Navigator75,338 1,856Keelung Port/ Kaohsiung Port
Mitsui Ocean CruiseMitsui Ocean Fuji32,477458Keelung Port/ Kaohsiung Port/ Suao Port

According to the latest data from the Korea Tourism Organization (KTO), the number of foreign tourists visiting South Korea in March has surpassed the pre-pandemic levels of March 2019. During this period, the number of Taiwanese tourists surged by 95%, with the growth rate ranking first in the world. Tourism has become one of Taiwan’s proudest forms of soft power.

The highly anticipated “Port of Keelung –Ishigaki Island” passenger route officially set sail today (28th). Attending the maiden voyage ceremony, Keelung Deputy Mayor Chiu Pei-lin stated that this is not merely the opening of a maritime transportation route, but it also symbolizes the narrowing of the distance between the two harbor cities of Keelung and Ishigaki. In the future, it will further deepen tourism, cultural, economic, and non-governmental exchanges, opening a brand-new chapter for bilateral interactions between Taiwan and Japan.

Chiu Pei-lin explained that the new route is expected to provide one voyage per week, with each voyage capable of carrying 545 passengers. This not only offers Taiwanese travelers a brand-new “island-hopping tourism” option for visiting Japan, but is also expected to attract the international and Japanese tourists –who visit Ishigaki at a rate of about 1.45 million passenger-times annually –to extend their travels via this maritime route to visit Keelung and Taiwan for sightseeing.

At the STARLUX Airlines (2646) shareholders’ meeting on the 29th, Chairman Chang Kuo-wei stated that STARLUX Airlines is moving step-by-step toward its goal of becoming a “full-service airline” and is actively expanding its global network layout. The first European route, “Taipei – Prague, Czech Republic,” is scheduled to officially launch on August 1st, while new destinations such as Sydney in Australia, Switzerland in Europe, and Barcelona in Spain are being evaluated simultaneously; for the North American market, the focus is primarily on the central and mid-US regions, with evaluations underway for routes to Washington, D.C., Chicago, and Dallas, continuing to grow the company’s intercontinental footprint.

From now until December 31, 2026, any R.O.C. citizen with household registration in Taiwan who travels abroad holding a Taiwan passport during the event period, and completes the “Outbound Travel Registration” on the official LINE account of the Bureau of Consular Affairs (BOCA), Ministry of Foreign Affairs before departure or during their trip abroad, will be eligible for the lucky draw in the month following their departure. The same person cannot win the prize more than once in the same calendar year.

Data from travel industry players shows that during this year’s Labor Day period, “multi-city travel” in the Asia-Pacific region grew by 35% compared to the same period last year, indicating that “multi-destination travel” is gradually becoming a mainstream travel model.

Travel agency Trip.com issued a press release explaining that during this year’s Labor Day period, “multi-city travel” in the Asia-Pacific region achieved a year-on-year growth rate of 35% compared to the same period last year. As Japan, South Korea, China, and some Southeast Asian countries simultaneously welcomed the Labor Day holiday, driving cross-border travel crowds within the region, Taiwan’s outbound flight bookings showed strong double-digit growth, demonstrating that Taiwanese travelers’ demand for cross-border travel continues to stage a robust recovery.

Trip.com stated that currently, more than 30% of international travel covers multiple destinations, and its booking growth rate is more than two times higher than that of traditional single-destination travel. This indicates that the way travelers plan their trips is continuously changing; compared to a single location, more and more travelers tend to connect multiple cities in one journey to maximize their time and travel value.

※CheeseAd is an advertising agency specializing in serving clients in the tourism industry. To better understand the current state of tourism in Taiwan for our foreign clients, we have selected news or information from your platform. If you have any comments regarding the above excerpts, please feel free to contact us. Thank you!


From the widespread adoption of ChatGPT, Gemini, Perplexity, and various AI Agents, AI is changing the patterns through which consumers search for information, get to know brands, and make purchasing decisions. At the same time, consumers’ trust in traditional advertising continues to decline, replaced by a strong reliance on authentic experiences, social media word-of-mouth, and creator content.

Based on the “2026 AI Influencer Marketing Trends Report” released by Kolr, this article compiles key insights into influencer marketing and social media platforms to help brands lay out their future growth strategies.

Source: adHub
https://pse.is/95wnrc

To crack down on the spread of non-original and repetitive content, Meta has confirmed that IG is preparing a major shake-up of platform content quality. A new wave of policies has already been rolled out on IG, with the core focus being to boost exposure opportunities for original content. If an account mostly just reposts or makes only simple modifications, it will be much harder to appear on the recommendation pages in the future.

Image: Generated by ChatGPT AI / Produced by Chun-Chiu Tseng

Source: Newtalk
https://pse.is/95sev6

Meta announced on the 5th that it will use artificial intelligence to scan photos and videos on Facebook and Instagram, judging whether users are under 13 years old through visual cues such as height and bone structure. If the system determines that an account may belong to a minor, the account will be suspended first, and users must pass age verification to restore it. Meta emphasized that this technology is “not facial recognition,” but rather estimates age through general visual cues to more accurately identify and remove accounts that do not comply with age regulations.

Image: META

Source: TechNews
https://pse.is/95sfab

Following the rollout of somewhat vague AI video labels in 2024, Google will adopt more prominent labeling methods for AI-generated videos, no longer relying on creators to proactively disclose whether they used AI tools to make their videos.

Image: Generated by AI / Produced by SUN MEDIA

Source: TechNews
https://pse.is/95sg29


China Airlines x Korea Tourism Organization (KTO)
Concept Development:
Everyday Life in Korea is a Journey –Enjoy K-Local

Building on KTO’s existing business resources and popular Korean content within the Taiwan market, we will establish the year-round marketing content “K-local 100” as the core material for overall promotion, with the theme set as “Everyday Life in Korea is a Journey –Enjoy K-Local.”
The content includes: gastronomy, transportation, festivals, shopping, lifestyle experiences, traditional cultural experiences, beauty, etc.
Purchase a China Airlines ticket on a South Korea route to receive exclusive K-Local benefits.

“China Airlines Crafts Your Exclusive K-Trip”
https://2026klocal.china-airlines.com

Landing Page Homepage
K-Local Turn everyday life in Korea into visual imagery, allowing consumers to Enjoy their very own K-Local experience.

China Airlines Taipei / Kaohsiung –South Korea Routes Special Fares

Purchase a China Airlines Ticket on a South Korea Route to Receive Exclusive K-Local Benefits

Other Exclusive K-Local Benefits
Divided into: Fashion & Beauty, Cultural Experiences, Culinary Exploration, Lifestyle & Entertainment

Digital Ads

Korea Travel & Culture Exhibition –China Airlines Booth

Photo Props & Table Signs

Placards & Floor Stands

Popcorn machine

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